The eighth generation of the Rolls-Royce Phantom was presented this Thursday (27/7), claiming for itself the title of ‘most luxurious car in the world’. Unmistakable, yet retaining the unmistakable profile of a Rolls-Royce, although with modern features, the new Phantom comes with singularities like the four different configurations for the rear seats: a bench seat (conventional), two individual seats with central armrest, two individual seats with a fixed center console or a ‘simple’ armchair.

In any of the four options, the Phantom can count on a number of pleasures for the passengers: folding tables behind the front seats, two screens that can be built-in, wi-fi connection, refrigerator, glasses of champagne and glasses of whiskey, plus of the ceiling simulating the starry sky. It will be available in two versions that differ by wheelbase and body length: normal and long ‘Extended Wheelbase’. Rolls-Royce did not disclose the exact measurements. As with all British brand models, the rear doors open in the opposite direction and the rear seats are positioned farther back than normal, hidden behind the rear pillar. Underneath the hood will only feature a gasoline engine, the V12 biturbo with 6.75 liters, developing 571 hp and 900 Nm of maximum torque. The eight-speed automatic transmission is from ZF and has a function that adjusts the operation according to the information provided by the navigation system. As for the safety system and driving aid, there are many new features: night vision system, high definition head-up display and LED headlamps which, optionally, can be complete with laser diodes – according to Rolls-Royce, the beam of light reaches 600 meters away mustang gt car covers.


Almost all Rolls-Royce cars are tailor-made models, tailor-made for each customer, but the British brand wanted to go even further and presented at the Chengdu Motor Show in China the ‘Luxury Privacy’ finish level available for the Phantom with long chassis. This proposal allows us to create what Rolls-Royce defines as ‘Privacy Suite’, where the only limit is the extra price that the customer is willing to pay and from there enters the top secret field. The price and the client’s name are never divulged, as long as he wants to. The body of the Phantom may look like the other models of the family, but the interior will be totally different and never display information about it.

Over 90 years the Phantom has always been the ultimate exponent of luxury on wheels and a proposal of refinement for those who enjoy traveling with standards that are way above first class. It is for this type of people that Privacy Suite ‘Privacy Privacy’ has been created, where everything ends up leading to the maximization of space and comfort offered. The front and rear of the passenger compartment can be individualized at the touch of a button, which lifts a glass – the electrochromatic glass – that separates the driver from the passengers, who can still opt for transparency to appreciate the road, or the opacity that guarantees absolute intimacy. Rolls-Royce has, according to the brand itself, the best sound insulation in the world, whether for outside noise or for conversations that take place in the rear. The communication between the two areas of the passenger compartment is guaranteed by the Intercom System, but also with an opening allowing the passage of documents or objects that the occupants of the ‘rear suite’ wish to receive. At the rear there are two 12-inch screens and HDMI inputs that allow the connection of personal equipment. There are curtains to cover the side windows and all kinds of proposals that can go from a bar with refrigerator to glass glasses.


After presenting the Aston Martin DB11 Cyrus, Mansory decided to show also in the Hall of Geneva, a Rolls-Royce with some modifications. This is the Rolls-Royce Phantom Bushukan. In China, the fruit Bushukan – a kind of lemon balm – represents happiness, contentment and long life. The Phantom Bushukan adopts not only the spirit of the fruit, but also its color, a pale yellow. In addition to various exterior details to increase aerodynamics, such as the new air intakes and larger wheels, the German coach has mastered the interior: the leather trim and diamond seams, as well as the specific ambient lighting, give the model an undeniable sensation luxurious. In terms of powertrain, Mansory recalibrated and optimized the original 6.5-liter V12 twin-turbo and even installed a new sports exhaust system that allows this Phantom to develop a power of 610 hp at 5,100 rpm and a torque of 950 Nm at 1,750 rpm.


When it comes to luxury and presence, there are few cars that can be compared to the Rolls-Royce Phantom, because the latest generation of this model, the eighth, has made tremendous progress in terms of technology, sound insulation and comfort. Even so, there are customers who still find this Phantom very discreet and normal, and it was with them that Mansory prepared a possible solution. Founded in 1989 in Germany, Mansory is a first-rate coach. Anyone who wants to differentiate themselves in the world of super sports cars and luxury cars knows that Mansory has solutions in the measure and how it could not be, Rolls-Royce Phantom is also part of its catalog of models.

Mansory offers customization services tailored to each client’s requirements and promises to create the Rolls-Royce of their dreams. There are proposals for all tastes, from body kits that give the Phantom a more muscular and sporty look, even lighter modifications that help to highlight the elegance of this British model This happens in the exterior and in the interior, since the lines and the finish of the passenger compartment also vary according to the requests of each client. There are those who prefer a more radical and exclusive proposal, and who opts for a combination of more classic and elegant materials and colors. Common to almost every request are the diamond seam patterns, the highest quality leather and the ambient light system that completely transforms the interior of this luxury sedan. To combine with these visual modifications Mansory also proposes a light mechanical upgrade that takes the Phantom’s V12 biturbo engine to 610 horsepower (39 hp plus) and 950 Nm of torque (50 Nm more).


Rolls-Royce’s Bespoke personalization division, which most of the brand’s customers rely on, will feature four models – three Phantom and one Dawn – at the Geneva Motor Show as a way to enhance their personalization potential. What stands out most is the ‘Dawn Aero Cowling’, the changes approximate the aesthetics of the model to that of a roadster. This approach was achieved with a cover on the rear seats made of carbon fiber and aluminum, and covered with leather. The first of the three Phantom is the ‘Gentleman’s Tourer’, a model that evokes the Phantom II Continental of the 1930s, with a shorter wheelbase. This version features a bicolour body, the hood has been finished in satin silver tones, while the rest of exterior features the ‘Gunmetal Gray’ color. This combination was inspired by the aviation industry and the paint was developed especially for the model. The Phantom called ‘Whispered Muse’ was modified to become an art gallery on wheels. Features works by designer Helen Amy Murray and through the panel, artistic creations, which include extensions of wavy silk, evoke the process of developing the Spirit of Ecstasy. The theme continues on the interior fabric of the doors and the symbol on the hood (‘Spirit of Ecstasy’) is made in full gold. ‘A Moment in Time’, the last of the three Phantom, features an aluminum plate molded in the shape of a silk strip suspended in water. The piece is located at the top of a front panel in crafted wood to display a tone identical to that of the exterior paint.


Rolls-Royce decided to take a look back and recall an icon of the luxury automobile that marked the beginning of the British manufacturer. With the introduction of the new Rolls-Royce Silver Ghost Collection the brand seeks to remember the essence of the original Rolls-Royce Silver Ghost. Taking as its starting point the current Rolls-Royce Ghost, the company announced an interesting limited edition. The company itself points out that the model that was marketed more than a century ago was crucial for Rolls-Royce cars to have been nicknamed the best car in the world. Logically, within your niche market. To celebrate and remember with nostalgia, the new Rolls-Royce Silver Ghost Collection will debut, from which only 35 copies will be manufactured, all of them to the extent of each buyer. The fact that each Rolls-Royce Silver Ghost Collection passes through Rolls-Royce’s personalization department will ensure that it is unique and reflects part of the personality of its new owner. Anyway, the brand tried to reflect on the Rolls-Royce Ghost that can be found currently in the dealerships, some of the most iconic features of the classic Silver Ghost.

Matthew Butt, Rolls-Royce Product Director, pointed out some important points of the Rolls-Royce Silver Ghost: “All references to the past are usually hand-made inside and outside the Ghost, creating a contemporary tribute that speaks so much of the great mark of the original Silver Ghost. This is a remarkable collection. ” If we take a look at the images below, you can see some of the features of the new Rolls-Royce Silver Ghost Collection. For example, the ‘Spirit of Ecstasy’ shows a solid sterling silver finish that marks the pioneering heritage of its predecessor. Also specially created for this occasion was the AX201 badge, the registration card that was used by Silver Ghost. The exterior of the vehicle features the ‘Cassiopeia Silver’ color that matches some hand-painted details. The ‘Forest Green’ leather upholstery contrasts very interestingly with the silver details. Some copper inserts have also been added. Mechanically there is no news, continues using the 6.6-liter V6 engine with 563 hp and 780 Nm of maximum torque, coupled to an eight-speed automatic transmission. Benjamin TreyboSloss, Google’s vice president of engineering, is a car enthusiast with a stuffed bank account, so he keeps a garage with some of the awesome cars. The latest model to join your collection was a fully customized Rolls-Royce Dawn Black Badge.

Recently presented at the Pebble Beach Concours d’Elegance in Monterey, by the CEO of Rolls-Royce, this Dawn Black Badge was made to measure for Benjamin, who preferred to decorate it with the usual colors of his automobiles: blue and yellow, the colors of the city of Modena, since Benjamin is passionate about Ferrari. After this special request the Rolls-Royce customization division reinterpreted the color scheme and incorporated it into the brand language by creating two new colors to decorate this Dawn: yellow ‘Superflare’ and blue ‘Pikes Peak Blue’. This Rolls-Royce also features carbon fiber and aluminum wheels with 21 inches, plus an interior decorated with the same body color scheme. The color of the seams, the logo of the British mark engraved on the headrests and of course, the chromed elements contrast with the leather finishes of the highest quality. This will be the second Rolls-Royce Dawn of Benjamin Sloss and his wife, who uses a model like this as his daily car. Sloss also has in his garage a very rare Ferrari FXX-K, a Ferrari F599 XX, a Ferrari F458 Challenge, a F599 GTO, a LaFerrari, a LaFerrariAperta, a Porsche 918, a McLaren P1 and a Pagani Huayra.

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